Franchising Since:
2011
Franchise Units:
7
Cash Investment:
$25,000 Franchise Fee
Total Investments:
Initial start up costs: $512,425 TO $782,540
Royalty Fee Rate:
5%
Major Clients:
Confidential.
Revenue:
$10 million - $50 million
Year Founded:
2010
Pricing:
Unknown
Fulltime Employees:
100 - 250
Primary Services:
Restaurant Franchises, Fast Casual Restaurants Franchises
Social:

Franchising Since:
2011
Franchise Units:
7
Cash Investment:
$25,000 Franchise Fee
Total Investments:
Initial start up costs: $512,425 TO $782,540
Royalty Fee Rate:
5%
Major Clients:
Confidential.
Year Founded:
2010
Fulltime Employees:
100 - 250
Active Clients:
Client Retention Rate:
%
Revenue:
$10 million - $50 million
Pricing:
Unknown
Primary Services:
Restaurant Franchises, Fast Casual Restaurants Franchises, Restaurant Franchises, Fast Casual Restaurants Franchises
Secondary Services:
Social:

About - R Taco

Steve Dunn, CEO

Steve Dunn, Owner

Andrew Hyde, Marketing Director

4802 Greenville Avenue | Dallas, Texas, 75206

R Taco is a distinctive fast-casual taco concept, that serves creative street-style tacos that are both traditional and inspired.

In 2014, Buffalo Wild Wings purchased a majority stake in the R Taco concept, with plans to develop and grow the brand on a national scale. Our menu features a variety of tasty tacos at an affordable price, where each taco is hand-made fresh and fast in our open kitchen, using ingredients made from scratch. Warm chips, delicious salsas, craft beer and no-frills margaritas all served up in our welcome environment, round out the experience.

The original name "Rusty Taco" comes from our founder, Rusty Fenton who, along with his partner Steve Dunn, opened the first Rusty Taco in a converted gas station on Greenville Avenue in Dallas, TX in 2010.

Rusty was passionate about food, especially tacos, and he finally made his dream come true when he opened a shop that offered freshly-made authentic and creative Mexican street-style tacos.

The dream got better when customers flocked to Rusty Taco and returned again and again.

More restaurants soon followed, as well as a new shortened name, R Taco.