franchiserankings video evaluation
Our Selection Process For
Best Direct Mail Suppliers

Last updated: August 1, 2017

Apply For Rankings | Improve Your Rankings | Evaluation Criteria

 
Best

Top 10 Franchise Direct Mail

Best Direct Mail Suppliers - August 2017

UPWARD
TREND
DOWNWARD
TREND
NO
CHANGE
 
 

Rank

Company Name

Year
Founded

Revenue

Fulltime
Employees

Active
Clients

Client
Retention
Rate

Pricing

Major Clients

Other Core
Services

Service

Products

Features

Support

Value

Overall Score

0
100
 
G
VG
E
 

Change in Rank

Leaders

1

919 MARKETING COMPANY

Holly Springs, NC

Graham Chapman
919-557-7890
More info

Visit Website

1996

$250,000 - $1 million

43

90

92%

M

Unilever, Great Clips, Ledgers Business Portal, The Rosetta Stone

 

100

 

100

 

100

 

100

 

100

100%
Increased +1

+1

 

2

Harte Hanks

Fullerton, CA

Steve Givens
714-738-5478
More info

Visit Website

1995

$3 million - $5 million

27

84

92%

M

SONY , BMW , Land Rover , Panasonic , U.S Airways

 

100

 

99

 

100

 

99

 

100

99.6%
Increased +1

+1

 

3

BFC

Batavia, IL

Craig Eldridge
630-879-9240
More info

Visit Website

1975

$3 million - $5 million

74

45

89%

L

Confidential

 

98

 

100

 

99

 

98

 

100

99%
Increased +4

+4

 
Strong Performers

4

Harte Hanks

Fullerton, CA

Steve Givens
714-738-5478
More info

Visit Website

1995

$3 million - $5 million

27

84

92%

M

SONY , BMW , Land Rover , Panasonic , U.S Airways

 

100

 

97

 

100

 

96

 

97

98%
Decreased -1

-1

 

5

E3 Local Marketing

Cincinnati, OH

Kerry McKieman
888-878-2768
More info

Visit Website

2003

$3 million - $5 million

27

65

97%

M

Pearle Vision Centers , Sears Home Services , Viking Group, Inc. , BGR – The Burger Joint

 

96

 

98

 

96

 

100

 

96

97.2%
Increased +1

+1

 

6

Tom Feltenstein

West Palm Beach, FL

Tom Feltenstein
561-650-1315
More info

Visit Website

2002

$1 million - $3 million

64

67

94%

M

Dunkin Brands , East Coast Wings , Au Bon Pain , Ben and Jerry’s , Money Mailer

 

99

 

96

 

95

 

96

 

97

96.6%
Decreased -2

-2

 
Contenders

7

Henry Wurst, Inc.

North Kansas City , Missouri

Amy Wurst
877-436-7998
More info

Visit Website

1986

$5 million - $10 million

36

90

94%

M

Available Upon Request

 

97

 

94

 

97

 

97

 

94

95.8%
Decreased -2

-2

 

8

Bluewater

Minneapolis, MN

Christine Kropp
952-215-0780
More info

Visit Website

2002

$1 million - $3 million

51

90

89%

L

Great Clips , salons by jc , meineke , Nestle Purina

 

94

 

96

 

94

 

94

 

96

94.8%
Decreased -7

-7

 

9

DIRECTMAIL2GO

Pompano Beach, FL

Maggie Smith
855-693-6246
More info

Visit Website

1994

$1 million - $3 million

74

68

90%

H

Available upon request.

 

94

 

95

 

93

 

95

 

92

93.8%

NC

 

10

Henry Wurst, Inc.

North Kansas City , Missouri

Amy Wurst
877-436-7998
More info

Visit Website

1986

$5 million - $10 million

36

90

94%

M

Available Upon Request

 

92

 

95

 

92

 

93

 

95

93.4%
Decreased -5

-5

 
Evaluation Criteria: Best Franchise Direct Mail Suppliers
Service

Franchises often leverage direct mail and bulk mailing solutions as a means of educating residents and businesses within their local area of the opportunities which they have available to them. We evaluate direct mail solutions based on the overall quality of the service which they produce and their ability to offer different solutions to meet the specified and specific needs of their franchised partners.

Products

Direct mailing solutions often provide specialized products to assist their franchise partners in mailing their goods to their customers and interested parties. We compare the overall variance and quality of the products being offered based on how to compare to competitors in terms of quality and pricing and in terms of how the products can be used for safely mailing items to recipients without damage or loss in value.

Features

One of the often overlooked aspect of a direct mailing service is the features associated with the service component. It is important for the direct mailing vendor to offer franchises a variety of packages and features within their mailing service to provide different levels of tracking, different delivery rates, and the ability to determine when and how to deliver a particular delivery to meet timing deadlines.

Support

The level of support being offered by the direct mail service is important for franchises which deal with a lot of direct mail marketing or delivery to their customers. It is important for the franchises to be able to inquire on a regular basis on the status of their campaigns, the status of individual shipments, and to have someone available to address any of their questions or concerns which may be relevant to the service.

Value

The value component for direct mailing services focuses on how many franchises leverage the service in addition to which services are often being used. It is important for the service to be competitive priced for both small and large portions to allow franchises to best utilize the service for their marketing endeavors and to also assist them in delivering their goods directly to their clients safely and efficiently.

 
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